How to Make Money with Your MLM Blog?
Many people ask this question as well as “How to make money blogging?” when they want to get started in building their MLM business online.
What they really want to know is: “How do I grow my MLM business online, so I can live my ultimate vision?”
What’s the Purpose of Having Your MLM Blog?
I make it short and sweet for you here:
It’s your personal space on the World Wide Web. If done correctly, your blog invites your prospects into your world and brands you as a credible source.
Your prospects notice that you’re the one who can help them get from where they’re to where they want to be.
No matter how you decide to brand yourself, you need a blog.
Before we move on, notice that you should never ever brand anything else but yourself. Take a look at my blog. Do you see any banner ads for my business opportunity or products? Hell no! Why?
Because people buy from people they trust. Besides that branding myself enables me to promote or do anything I want in the future… if my company goes out of business (I don’t think so, but you never know) I can promote another opportunity I like. I’m not fixed. Got it? ..Great!
Now, let’s move on to the next part:
Why’s creating a blog so important?
Using Your MLM Blog to Build Relationships
Network Marketing is all about relationship building. You may have already heard it a dozen times and it’s absolutely true: MLM is a people’s business.
At the moment you may, for example, look for ways to get more targeted leads for your primary business opportunity. Instead of looking for ‘leads’, look at them for what they really are: Real human beings with real emotions.
People won’t simply buy from you when you direct them to a sales page or pitch any kind of product or opportunity.
You have to build a relationship first, and sell second. You also need to lead with value all the time. Social Media is a great way adding tons of value to others, too.
I also wrote an article about how to use social media for network marketing where I share with you why using social media sites ONLY to build your business is a risky business and why it’s mandatory to own your own blog.
Quick recap: People will never buy from you or do business with you if they don’t know, like, and TRUST you!
And your MLM blog is, therefore, the best way for you to build a relationship with your core audience – your perfect customer / business partner.
Find the Right Target Market for Your MLM Blog
Decide now who you want to market to. Because marketing to any- or everybody is nothing else but marketing to NOBODY.
Here, you can and have to be as specific as you can be.
Take your time and think about your dream customer and/or business partner.
Do this first before creating tons of content that’s targeted to nobody.
Ideas for a potential target audience:
- Retires looking actively for ways to generate income.
- Stay-at-home parents who want to make additional income while working from home and spending time with their family.
- Students who’re in college depts and can’t find a job in their specific field.
- …
It also depends on you with what kind of people you’d love to work together.
Reverse Engineer Successful Network Marketers to Achieve MLM Success Fast
“Can I make money blogging?” is another question that pops into people’s heads.
Well… it’s not a question, it’s a doubt.
Taking a look on the Internet will assure you that there’re enough people out there who’ve succeeded in Network Marketing online as well as offline.
To a big percentage it’s about your internal mindset – your inner demons.
In order to defeat them you have to understand that anything you need to become successful is already inside of you. Your job is to access your higher self and unleash your potential.
People don’t succeed overnight. Consistency is key.
Thus, my advice to you before we move on to the next point:
Pick two to three marketers you truly like and study what they’re doing.
How do they market? How do they position themselves as experts in their fields? What’s their expertise, their purpose? How often and what kind of content do they publish? …
… I think you get the idea.
Finally, reverse engineer them. This doesn’t mean you simply paste and copy their content. That’s another form of stealing :)
What you’re supposed to do, instead, is to get ideas on what topics to create content around and then you go out there and create your own UNIQUE version of it.
In other words, reverse engineering your competition means to take the parts that are already working well in the industry and make it even better by improving their flaws. No one is perfect!
How to Make Money with Your MLM Blog – Overview
Before I’m now going to share with you what to exactly do step-by-step, let me first share this one: It’s much wiser to ask yourself how to make money from a blog and strengthen your belief in yourself.
You see, having your own Network Marketing blog is essential to leveraging the Internet to the fullest. But it doesn’t stop here.
No! :)
Because you want to not only help other people get ahead, but also make money blogging; you need to learn effective marketing skills, especially traffic generation and email marketing.
Because this is the part where you get your prospects to get exposed to your content and – more importantly – YOU (Traffic Generation), as well as where you build a deep relationship with your list.
Over time, you’ll build a ‘loyal tribe’ and create leaders (thus: Email Marketing).
To break it down the 3-Step-Process looks like this:
- Get people visit your blog and perceive you as an expert.
- Make them join your email list by offering something of value for free
(e.g. ebook, training course …) - Add value and provide free information to build and strengthen relationships & sell products, your business opportunity… things that truly help your list.
Put another way:
- Drive Traffic
- Convert Traffic
- Build Relationship and Monetize Your List
How to Make Money with Your
MLM Blog – in In-depth Detail
1.) Always Create Your Content with the Outcome in Mind!
A strong CTA (Call to Action) is important to guide your visitors toward any action you’d like them to take. This can be commenting below a blog post, sharing your content on social media, subscribing to your email list… be clear on what you want and just tell them at the end of each piece of content to do so.
This is a form of reverse engineering, as well. :)
Before creating anything ask yourself: “What’s the purpose? What action do I want my audience to take?” These are powerful questions. Now, use the answers to these question to transform your business!
2.) Setup All Required Tools
When setting up your blog, you need the following basics:
- Domain Hosting (Unique Web Address)
- Web Hosting (Space on the Web to Host Your Blog)
- SEO-optimized, Premium WordPress Theme (Framework)
- Email Autoresponder (Software to Collect People’s Email Addresses and Send Automated and Broadcast Emails to Your List)
- Landing-/Squeeze-/Capture-Pages & Opt-in Boxes (So People Can Opt-In to Your List)
3.) Join Affiliate Programs to Additionally Make Money Blogging & Reinvest Profits in Your Business
Let’s be clear with this. At the end of the day, you’re running a real business. At least, if you’re serious about it. This business model has the potential to scale extremely fast, given that you work the system daily and do concentrate on the 20% income generating activities.
What the 20% are?
Create content constantly (brand yourself as an authority), drive traffic to your MLM blog, convert this traffic on to your email list, and build a relationship with that list so you get new clients for your primary business opportunity as well as other services you may offer.
If you follow the steps laid out before, you’re lucky: Many of the business tools you need anyway offer great affiliate commissions and you can quickly change from being a paying customer to having additional income streams supporting your business.
And let’s be honest, after all, who doesn’t need an email autoresponder, web and domain host, …? And it all works fine because most of the costs are recurring, i.e. month-after-month you get paid for helping other people setting up their businesses.
How you can do exactly this and learn even more strategies in in-depth detail, check out my FREE bootcamp training here.
What Are Your Thoughts on Making Money
Blogging by Having Your Very Own MLM Blog?
Please comment below and feel free to share
this information with others!
All the Best,
Mario Montreal
Images: FreeDigitalPhotos.net
